With privacy concerns and stringent data-protection regulations, it’s more important than ever to respect your visitors’ personal information. Enter Umami—an open-source web analytics tool that delivers the insights you need without tracking or storing any personal data.
👉 Official website: https://umami.is/
👉 GitHub repo: https://github.com/umami-software/umami
Why Choose Umami?
- Privacy-Focused
- No cookies, no fingerprinting, and no personal data collection
- Fully GDPR, CCPA, and PECR compliant
- Lightweight & Fast
- Minimal footprint on your pages
- Self-hosted in Node.js (v18+) with TypeScript
- Open-Source & Extensible
- MIT-licensed on GitHub[1]
- Active community with 26K+ stars and 4.8K+ forks
- Core Features
- Real-time visitor statistics
- Pageview, event, and goal tracking
- UTM parameter reporting
- Custom dashboards and filtering
How It Works
- View Insights
Log in to your self-hosted instance (default:admin/umami) to explore visitor stats, events, referrers, and more in a clean, responsive UI.
Embed the Tracker
Copy the snippet from your Umami dashboard and paste it before </head> on every page you want to track:
<script async defer data-website-id="YOUR_WEBSITE_ID"
src="https://your-domain.com/umami.js"></script>
Self-Host or Dockerize
git clone https://github.com/umami-software/umami.git
cd umami
yarn install
Create a .env file with:
DATABASE_URL=postgresql://username:password@localhost:5432/yourdb
Build and start:
yarn build
yarn start
Or with Docker:
docker compose up -d
Privacy by Default
Unlike many analytics platforms, Umami never sets cookies, never tracks IP addresses, and never builds individual profiles. This means:
- Zero Personal Data
No names, emails, IP logs, or device fingerprints. - Regulation-Friendly
Collects only anonymized aggregate data—no cookie banners or elaborate consent flows required.
Getting Started
- Official Docs: 👉 https://umami.is/docs/
- Source & Contributions: 👉 https://github.com/umami-software/umami
Conclusion
If you’re looking to regain control of your analytics stack, respect your users’ privacy, and stay compliant with modern data-protection laws, Umami is the tool you’ve been waiting for. Its simplicity, speed, and privacy-first approach make it a worthy alternative to Google Analytics—without ever touching personal data.